Broadly, yes. (Don't forget to head to Ladybones Road first!) You complete the Ladybones content, and then draw the Lilac card. Enjoy the storylet!
Weekly code here helps with the Lady
No clue.
It does not seem to require alcohols; when I went to the social action component of it (and then backed out, I'm not ready to commit yet!), it listed no requirements whatsoever.EDIT: Also, do I need the required alcohols as well?