Originally Posted by
Kitten Champion
Edge of Tomorrow - a movie I personally love though it was a financial flop - had sufficient issues with that title that their marketing changed it with the home media release to Live, Die, Repeat. They kept the Edge of Tomorrow there too, in case you weren't confused. While I don't think Edge of Tomorrow is a bad title aesthetically speaking, it does sound like an early 80's soap opera title you've never heard of. Still, it is a case where the studio clearly believed it lost money because of the film's name.
I still firmly believe they should have just called it All You Need is Kill.