The chocolate I'm talking about is still chocolate, no worse (to my taste (I haven't tried the white)) than any other chocolate, and it's cheaper than most of the discounted holiday chocolate, all the time.
I suppose there's a risk that the price will go up if everybody starts buying it, but I'm trying to do a favour here. I don't buy chocolate that often, but the only other chocolates I buy are the big tubs at Xmas (which are not quite as cheap, but have fillings).